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email marketing
8 articles about email marketing for developers who ship.
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Email A/B Testing for Developers: What to Test and How
A developer-friendly guide to email A/B testing. What to test, how to size a test, how to read results without fooling yourself, and the order of experiments that actually moves revenue.
Email List Segmentation for Developers: Send Less, Convert More
Blasting every email to your whole list is the email equivalent of a global variable. Here is how to segment your list the way you would structure data — so the right message reaches the right person and your open rates climb instead of decay.
Email Deliverability for Developers: Why Your Emails Land in Spam
You can write the perfect email sequence and still fail if it lands in spam. Here is the technical and content side of deliverability — SPF, DKIM, DMARC, warmup, and the rules that keep you in the inbox.
Email Subject Line Formulas That Get 40%+ Open Rates
Proven email subject line formulas for developer newsletters and SaaS marketing. 20 templates with examples that consistently achieve high open rates.
Churn Reduction: DRM Tactics to Keep Customers
Proven tactics to reduce SaaS churn using direct response marketing principles. Onboarding, re-engagement emails, exit surveys, and retention strategies for indie developers.
7 Email Sequences That Sell SaaS Products on Autopilot
Learn the 7 essential email sequences for SaaS that convert trials, recover churned users, and grow revenue — fully automated.
Marketing Stack for Indie Developers: The Complete Tool Guide
The best marketing tools for indie developers — free, $30, and $100/month stacks with honest recommendations, comparison tables, and a no-BS decision framework.
SaaS Email Marketing for Beginners: Zero to Sales
Start SaaS email marketing from scratch. Set up a welcome sequence, write emails that sell, and automate it all — with free templates to copy.
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