Blog — Marketing Tactics for Vibe Coders
Actionable articles on direct response marketing, copywriting, and growth strategies for developers who ship.
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Hand-picked posts to take you from zero to selling what you build.
What Is Direct Response Marketing? A Vibe Coder's Guide
Brand marketing is a prayer. DRM is a system. Here's what direct response marketing actually is, why it's perfect for developers, and how to start using it today.
Backlinks for Indie Hackers: How to Earn Links
Backlinks are the biggest reason new sites stall on page 2. Here is how indie hackers earn quality links without buying them — through tools, guest posts, syndication, and being genuinely useful.
ConvertKit (Kit) vs Buttondown for Developers
An honest comparison of Kit (formerly ConvertKit) and Buttondown for developers — Markdown support, automation, pricing, and free tiers — to help you pick the right newsletter tool for your product.
Generative Engine Optimization (GEO) for Dev Tools
GEO is SEO for AI search. Learn how to get your developer product cited by ChatGPT, Claude, Perplexity, and Google AI Overviews — the channel where nearly half of buyer research now starts.
GEO vs SEO: What Changes With AI Search
GEO and SEO share a foundation but optimize for different outputs — a ranking position versus a citation in an AI answer. Here is what actually changes, what stays the same, and how to do both at once.
How to Get Your Content Cited by ChatGPT
A practical, developer-friendly playbook for getting cited by ChatGPT and other AI assistants — from extractable answers and structured data to entity authority and third-party validation.
How to Show Up in Google AI Overviews
Google AI Overviews now appear on roughly half of searches. Here is how SaaS and dev-tool sites earn a spot in the AI-generated answer box — without abandoning the SEO fundamentals that get you there.
Google Analytics Alternatives for Developers
The best Google Analytics alternatives for developers in 2026 — Plausible, PostHog, Fathom, and more. Privacy-friendly, lightweight, and developer-focused options compared by what each is best for.
Keyword Research for Developers: Find Searches You Can Win
Keyword research is how you find the searches your product can actually rank for. A systematic, tool-light process for developers — search intent, long-tail targeting, and judging difficulty without paying for Ahrefs.
llms.txt for Developer Products: A Practical Guide
llms.txt is a sitemap for AI crawlers — a curated map of your most important content for language models. Learn what it is, how to write one, and where it fits in your GEO strategy.
Plausible vs Google Analytics 4: Which for Devs?
A practical, honest comparison of Plausible and Google Analytics 4 for developers — privacy, page speed, data accuracy, ease of use, and cost — so you can pick the right analytics tool for your product.
Schema Markup for AI Search: Get Cited More
Structured data makes your content machine-readable so AI engines can parse and cite it. Learn which schema types matter for GEO — FAQ, HowTo, Article — and how to implement them on a developer site.
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