Blog — Marketing Tactics for Vibe Coders
Actionable articles on direct response marketing, copywriting, and growth strategies for developers who ship.
// browse by category
Showing 12 of 89 articles
Keyword Research for Developers: Find Searches You Can Win
Keyword research is how you find the searches your product can actually rank for. A systematic, tool-light process for developers — search intent, long-tail targeting, and judging difficulty without paying for Ahrefs.
llms.txt for Developer Products: A Practical Guide
llms.txt is a sitemap for AI crawlers — a curated map of your most important content for language models. Learn what it is, how to write one, and where it fits in your GEO strategy.
Plausible vs Google Analytics 4: Which for Devs?
A practical, honest comparison of Plausible and Google Analytics 4 for developers — privacy, page speed, data accuracy, ease of use, and cost — so you can pick the right analytics tool for your product.
Schema Markup for AI Search: Get Cited More
Structured data makes your content machine-readable so AI engines can parse and cite it. Learn which schema types matter for GEO — FAQ, HowTo, Article — and how to implement them on a developer site.
How to Get Your First SaaS Customers With SEO
SEO is a slow channel that pays back for years. Here is how to use it to land your first SaaS customers — targeting bottom-of-funnel keywords, comparison pages, and problem-aware searches that convert.
Technical SEO for Static Sites: Astro & Next.js
Static sites start with a technical SEO advantage. Here is the checklist that locks it in — crawlability, metadata, sitemaps, structured data, Core Web Vitals, and rendering — for Astro, Next.js, and similar frameworks.
Topic Clusters: The SEO Structure That Builds Authority
Topic clusters organize your content into a pillar page plus supporting posts that all link together — the structure that signals expertise to Google and lifts your whole site, not just one post.
Email List Segmentation for Developers: Send Less, Convert More
Blasting every email to your whole list is the email equivalent of a global variable. Here is how to segment your list the way you would structure data — so the right message reaches the right person and your open rates climb instead of decay.
Inbound vs Outbound Marketing for Developers: Which to Start With
Inbound pulls customers to you; outbound reaches out to them. Most developers pick wrong for their stage and stall. Here is a clear framework for choosing your first channel — and when to add the second.
Meta Ads for Developer Products: Facebook & Instagram on a Budget
Most developers assume Facebook and Instagram ads are for e-commerce, not dev tools. They are wrong. Here is how to run profitable Meta ads for a technical product on a small budget — targeting, creative, and the math that keeps you from burning cash.
Email Deliverability for Developers: Why Your Emails Land in Spam
You can write the perfect email sequence and still fail if it lands in spam. Here is the technical and content side of deliverability — SPF, DKIM, DMARC, warmup, and the rules that keep you in the inbox.
Exit-Intent Popups and On-Page Conversion Tactics for Developers
Most of your traffic leaves without converting. Here are the on-page tactics — exit-intent, scroll triggers, sticky CTAs — that recover those visitors without being sleazy.
// never miss a post
Get New Articles in Your Inbox
One email every Tuesday with actionable marketing tactics for developers. Plus the free DRM Cheatsheet — every framework and template on one page.